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HPA Technology Retreat 2009(2)
February 23, 2009

     

Three solid days of “Tech Treat”. 

How is the Tech Retreat like (and unlike) a location shoot? Why does New York’s Metropolitan Opera put ten minutes of solid white at the tail end of each live HD cinemacast?

The Hollywood Post Alliance 2009 Tech Retreat commenced at 2pm on 17 February 2009, the USA’s analog shutoff day—whoops, its former analog shutoff day. It then ran for about 72 hours (with minor time-outs for sleeping) of conference proceedings, technology demos, roundtables, and (in a break with tradition) bowling (instead of softball).

The Tech Retreat is very much like a location shoot in that one travels to a distant city (Palm Springs), has early call times (7:30am), and endures exciting but exhausting 12 to 14 hour days.

It is unlike most shoots in that the craft services are over the top (internal catering by the Westin resort where the Tech Retreat was held; with all due respect to excellent craft services folks everywhere, where else does the dessert menu feature raspberry chocolate tamales?), and those long days are spent mostly sitting and taking notes: the result is that participants stagger home not only with full brains but with full bellies, too.

Click provideocoalition.com for the story.


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