September 1, 2009
Produced to show off the features of the new Philips Cinema 21:9
widescreen television, the 2½-minute spot “Carousel” (www.philips.com/cinema)
begins with a gang of robbers, dressed in jumpsuits and clown masks,
trapped in an alley by a police blockade. As a gun battle rages, the
camera moves into an adjacent hospital, where more criminals face
additional resistance. Rather than presenting the action with quick,
kinetic cuts, director Adam Berg chose to focus on a moment in time and
survey the violence with a fluid, extended take that ends on the same
frame with which it begins.
Click www.theasc.com for the whole story.
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